Stand up for comics: Igniting a love of reading

As lovers of the written word, we here at Work PR are avid readers. However, that does not necessarily mean we all read books. Some of us prefer to read online blogs and ebooks, while others, like me, enjoy comic books and graphic novels – perhaps not surprising for a graphic designer. Which begs the…

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Can you trademark pronunciations?

I recently had an interesting discussion with a friend about the pronunciation of names and how to ensure the correct pronunciation. What started out as an offhand comment snowballed into a full investigation that led to some interesting findings, which I thought I’d share with you… It’s pronounced Ben My name is Ben, but every…

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Themes vs Pagebuilders

We build all of our websites in WordPress, as it is a secure, trusted, easy to use platform. However, WordPress is just the foundation; the content management system that stores your information. Once you’ve installed WordPress, you need a theme to actually build the pages. There are a few different approaches you can take at…

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Video content in PR strategies

In modern marketing, businesses can become so fixated on campaign content that they pay little or no thought to the physical delivery of their communications. By default, organisations fall back on press releases or social media posts to enhance awareness, but this won’t always achieve the desired results. The overwhelming popularity of platforms like YouTube,…

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The Shortcut To Efficiency

Growing up in the age of technology, there are many things in life that we take for granted. Simple, little things that we just do automatically and don’t think about. In computing, the most common of these is keyboard shortcuts. Most people know Ctrl + C and Ctrl + V (or Cmd + C and…

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Page vs Pixel – Why new doesn’t always mean better

As technology advances, the world becomes ever more dependent on the digital revolutions that make our lives easier and more efficient. With letters, card games and theatre having turned into emails, video games and television, we are obsessed with staring at screens. You’re even reading this blog on a screen – unless you’ve printed it…

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How To Take a Professional Photo With Your Phone

When it comes to showing off your business, high quality photo and video content are important to give the right impression. When people land on your website or social media, they will immediately see that you are a professional, serious company that cares about quality. While stock photos are available, it’s always ideal to source…

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Business cards – the forgotten art form

These days, business cards are sometimes seen as old fashioned or pointless, but remain a useful tool for networking. Although they have been around for years, business cards have, surprisingly, not evolved very much beyond the small rectangular piece of card that we are all familiar with. However, with new technology and cheaper printing, there…

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